The Power of Values-Based Recruitment: How Values Alignment Creates Lasting Success

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The Power of Values-Based Recruitment: How Values Alignment Creates Lasting Success

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Discover how aligning values, not just skills, led to Leila Marimuthu’s 10-year success story at Kiandra, marked by industry recognition and exceptional client outcomes.

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When Tamba placed Leila Marimuthu at Kiandra in 2015. Ten years later, Leila has progressed from Iteration Manager to Senior Business Analyst and Agile Coach, becoming one of Kiandra's most sought-after team members with clients requesting her by name.

Her story demonstrates the power of values-based recruitment – the methodology that now forms the foundation of Lucida's approach to sustainable talent acquisition.

Case Study: Leila Marimuthu - A Decade of Excellence

Retention: 10+ years with continuous career progression
Performance: Repeat client requests and high satisfaction
Engagement: Strong cultural integration and job satisfaction

Leila Marimuthu was placed as an Iteration Manager at Kiandra by Tamba in 2015. Today, she is a Senior Business Analyst and Agile Coach, bringing energy and engagement to everything she does. Her tenth work anniversary has just passed, so we caught up with Leila to see how it's been going!

What was the recruitment process like?

"Really good. Tamba provided excellent insights into the team culture at Kiandra, the types of projects they work on, and the spirit of innovation."

Values-based alignment is Lucida's methodology that goes beyond matching technical skills to roles. Instead, we identify candidates whose personal principles align with a company and teams' values, creating stronger foundations for long-term success and engagement.

What have been some of your key highlights since working at Kiandra?

In week one, Leila stabilised a high-risk rebuild project by implementing visibility frameworks and strategic communication processes.

Since, Leila has worked on Kiandra's first Voluntary Assisted Dying Project with WA Health and wrote, recorded, hosted and produced a limited podcast series called Kiandra Buzz: Kiandra | Insights - Introducing Kiandra Buzz podcast.

Professional Recognition

What do you value most about working at Kiandra?

"I feel that I can really be myself at Kiandra. We have a passion, pragmatism and drive for lean, kaizen and agile approaches. I'm very proud to be part of this growing team."

A proactive project leader, Leila has a strong focus on working collaboratively with clients and internal stakeholders. Combining a potent mix of experience across agile working, an honest and warm communication style, and flair for the discovery process makes Leila one of the most sought-after analysts.

Leila’s engagement and productivity directly impacts business outcomes with clients returning specifically for Leila's collaborative approach and expertise.

About Lucida

Tamba has built a reputation for helping employers hire the best people for their teams through values-based recruitment (VBR) methodologies. He started Lucida, and VBR now forms the foundation of how his nimble and flexible team of support-staff and talent partners operate.

Contact Lucida here for strategic talent acquisition focused on the right fit and long-term success.

The Ripple Effect of Strategic Recruitment

Leila's story demonstrates the benefits of values-based recruitment. When someone genuinely fits and enriches the company culture through shared values, the positive impacts extend far beyond individual performance metrics

The recognition she's received, from industry awards to consistent client requests, reflects not just her individual excellence but the power of placing the right person, in the right role, at the right time. When values align, exceptional performance becomes a predictable result rather than an outcome left to chance.

At Lucida, we understand that sustainable business growth comes from building teams of engaged, committed people whose personal principles naturally compliment organisational values. It's an approach that transforms recruitment from a transactional process into a strategic advantage for long-term success.

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